Reading Time: 4 min Bitcoin ETFs have quickly gained traction with over 25 created globally as of mid-2024, offering a simplified way for traditional investors to gain exposure to Bitcoin. However, despite their initial popularity, Bitcoin ETFs might be a fleeting trend. This article explores why Bitcoin ETFs could be short-lived, comparing their performance with traditional ETFs, examining the costs involved, and highlighting superior alternatives like self-custody and advanced custodial services. As the cryptocurrency market evolves, investors may increasingly seek more cost-effective and secure methods of investing in Bitcoin, potentially relegating Bitcoin ETFs to a brief chapter in financial history.